Watch 15-year-old entrepreneur asalah youssef’s journey to the we day stage


How did Asalah Youssef end up on the WE Day stage in front of a crowd of 20,000 people?

It all started with one idea.

Inspired by a quote that said, “if an idea isn’t accessible to the poor, it’s neither radical nor revolutionary,” Asalah set out to help make services more accessible to low income families.

With the help of RBC Future Launch and WE’s WE Are Social Entrepreneurs program, Asalah was able to bring her idea to life. The result was The Radical and Revolutionary Place (R&R Place), which connects people to goods and services like counselling, dental care, optometry, and physiotherapy at a reduced rate.

“I learned that our ideas are so important and we can solve real problems,” she says.

Watch Asalah’s journey to the WE Day stage in the video below, learn more at and catch the WE Day broadcast on Monday, November 26 at 8e/5p on MTV.